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HIGHLY SKILLED

Steering Wheel
Refurbishment & Restoration

Here at Pride Car Customs we have a unique facility offering a highly reliable service, using top quality materials, all work is completed at our premises in the heart of the West Midlands. Working in close partnership with our raw material suppliers to ensure only the very best components are used throughout our retrimming and refurbishment.

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Highly Trained Technicians

A Full Car Interior Service

Steering Wheel Refurbishment

Steering wheel restoration, steering wheel refurbishment and steering wheel customisation are some of the most popular high quality services we offer but whether it’s a full restoration, luxury steering wheel restoration, vintage or classic steering wheel restoration, a veteran vehicle steering wheel restoration or even a fully custom steering wheel, here at Pride Car Customs, we have you covered for all of your steering wheel needs. We also offer superior leather embossing, making your steering wheel truly yours with your own design or even your initials.

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Gear Knob &
Gator Refurbishment

Pride Car Customs are aware that the difference between something good and something great is the attention to detail, precise workmanship, superior quality tools and materials and a passion for creating perfection. To retrim your car’s interior, you need all of the above to get a great result and that’s what we do. We repair and manufacture, gators, door cards and gear knobs as well as retrim and restore vehicle interiors. Our priority is to give our customers a comprehensive and exquisite vehicle restoration, customisation, vehicle interior repair service.

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Custom Steering
Wheels

While we offer a full OEM steering wheel reconditioning, we are also aware that some of our customers favour a bespoke steering wheel refurbishment and like to enhance the centre piece of their vehicles beyond the OEM specification. This can include recolouring, recovering the steering wheel with new materials, adding carbon fibre or even changing the shape of their steering wheel with options such as flat bottoming or flat topping of your modified steering wheel. We can design and build a wheel for any vehicle whether it’s a small classic sports car or large truck steering wheel.

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Fully Custom

Hydrodipping

Hydrodipping, or water transfer printing is the process of applying printed designs to three-dimensional surfaces.
This process can be applied to almost any 3D object that will survive being submerged in water; from metal and wood to plastic and glass.
Our most commonly hydrodipped parts are typically interior trim, such as dashboards, facias and inserts and these can be decorated with almost any design.
Popular designs include carbon and camouflage effect across a varying range of colours. 

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A Professional & Skilled Team

We Take Pride In Our Work

We are here to provide you with a reliable, top quality service at a highly competitive price, ensuring your comprehensive driving comfort and handling. Our team have been in the leather and car industry for over 40 years, specialising in producing high quality workmanship and supplying bespoke products for our customers. Offering both standard and fast-track delivery options, which enable us to supply against time constraints with ease.

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Pride Car Customs are aware that the difference between something good and something great is the attention to detail, precise workmanship, superior quality tools and materials and a passion for creating perfection. That’s what we do.

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