Expert Restoration & Retrimming
Restore Your Steering Wheel to Its Former Glory
A steering wheel is one of the most used parts of any vehicle interior. Over time, leather can become worn, shiny, cracked, damaged or simply tired from years of use.
At Pride Car Customs, we specialise in professional steering wheel refurbishment, steering wheel retrimming and steering wheel restoration from our dedicated workshop in Market Drayton, Shropshire.
We don’t simply cover a steering wheel with new leather. We assess the condition of the wheel, prepare the existing structure, repair where necessary and hand-finish the retrim to create a steering wheel that looks and feels right.
From everyday cars and performance vehicles to classic and specialist cars, we put craftsmanship into every wheel we restore.
Why Choose Pride Car Customs?
Skill Over Product
At Pride Car Customs, our approach is simple:
Skill Over Product.
A quality steering wheel refurbishment depends on far more than the leather or material being used. It is the experience, preparation, shaping, stitching, finishing and attention to detail that makes the difference.
Every steering wheel is treated as an individual project.
We can work with:
- Worn and damaged leather
- Cracked or tired steering wheels
- Smooth or heavily polished leather
- Custom leather colours
- Contrast stitching
- Perforated leather
- Alcantara and suede-style materials
- Bespoke combinations of materials and colours
- Classic and unusual steering wheels
- Performance and sports steering wheels
Where other trimmers may see a wheel that is too difficult or complicated to repair, our broader mechanical and restoration skills allow us to look for practical solutions.
Professional Steering Wheel Refurbishment
Our refurbishment process is designed around the individual steering wheel.
Assess
We inspect the wheel and identify wear, damage, deterioration and any areas requiring additional attention.
Prepare
The old covering is carefully removed where required and the wheel is prepared properly before retrimming.
Repair
Where appropriate, damaged areas can be repaired or rebuilt before the new covering is installed.
Retrim
New leather or another chosen material is carefully shaped and fitted to the steering wheel.
Stitch
Stitching is completed with attention to alignment, tension and consistency.
Finish
The completed steering wheel is carefully checked and finished before being returned to the customer.
Every stitch. Every skive. Every seam.
Steering Wheel Retrimming With a Bespoke Finish
Your steering wheel doesn’t have to go back exactly as it was.
A refurbishment can be an opportunity to completely transform the appearance and feel of your vehicle’s interior.
We can discuss options including leather type, colour, stitching and material combinations, allowing you to create a steering wheel that complements your vehicle.
Whether you want a subtle OEM-style restoration or something more individual, Pride Car Customs can help develop the right finish.
Steering Wheel Restoration in Market Drayton, Shropshire
Based in Market Drayton, Shropshire, Pride Car Customs provides specialist steering wheel refurbishment and retrimming for customers throughout the local area and across the UK.
Customers don’t necessarily need to bring their vehicle to us.
Simply remove your steering wheel and send it to our workshop, and we can carry out the refurbishment before returning it to you.
For customers who prefer to bring their vehicle to us, arrangements can also be made for vehicles to be dropped off at our Market Drayton workshop.
We work with customers from Shrewsbury, Telford, Newcastle-under-Lyme, Stoke-on-Trent, Staffordshire, Cheshire, Whitchurch, Newport, Nantwich and Crewe, as well as customers further afield.
More Than Just Steering Wheels
Although steering wheel refurbishment is a major part of what we do, our skills extend across automotive interior leatherwork and restoration.
We also work on:
- Gear knobs
- Gear gaiters
- Car seats
- Leather dashboards
- Bespoke automotive leatherwork
- Classic and specialist vehicle interiors
Our experience across different areas of automotive restoration means we approach every project with a problem-solving mindset.
Your Steering Wheel May Be Worn – It Doesn’t Mean It’s Finished
A tired steering wheel can make an otherwise excellent vehicle interior look old.
Instead of living with cracked, shiny or worn leather, a professional refurbishment can completely transform the appearance and feel of the interior.
At Pride Car Customs, we combine traditional hand craftsmanship with practical restoration skills to produce steering wheels designed to look exceptional and feel right in your hands.
Steering Wheel Refurbishment You Can Send to Us
Based in Market Drayton. Serving customers across the UK.
If your steering wheel needs refurbishment, retrimming, restoration or repair, contact Pride Car Customs to discuss your requirements.
Send us photographs of your steering wheel and tell us what you would like to achieve.
Pride Car Customs
Steering Wheel Refurbishment • Retrimming • Restoration • Bespoke Automotive Leatherwork
Skill Over Product.