STEERING WHEELS, GEAR KNOBS, TRIM AND GAITERS RESTORATION IN THE WEST MIDLANDS.

Rediscover Your Drive with PriDE Car Customs.

At PriDE Car Customs, we specialise in the restoration and re-trimming of steering wheels, gear knobs, gaiters, and classic cars. With over 20 years’ experience, we have helped car enthusiasts across the West Midlands and beyond restore their vehicles to their original glory.

Our Services

Steering Wheel Restoration & Repair

Expert Interior Re-Trimming Services

Vehicle Restoration & Modification

Gear Knob Restorations

Gear/Handbrake Gaiter Restoration

Our Mission

Having experienced the personal journey of restoring my own dream car, I understand the passion and challenges involved. This experience is the driving force behind Pride Car Customs. Our team is dedicated to helping fellow enthusiasts restore their vehicles to their former glory, turning your vision into a reality you can drive with pride.

We believe the difference between something good and something great is an unwavering attention to detail, precise workmanship, and superior materials. We apply this philosophy to every project, whether you’re seeking your; trim, steering wheel, gear knob restored, or a full restoration or a unique custom job we can help you restore your vehicle to its former glory.

Our Journey

My story began with me dismantling my childhood toys, today I am still meddling but with a focus on car and vehicle restoration. A passion which has led me in my adult life to restore a roaring AK Cobra high-torque sports car with a powerful Chevrolet V8 engine!

As the proud son of a mechanic from the Royal Engineers, my life has been steeped in cars, engine oil and craftsmanship. I grew up working on a range of iconic vehicles from the 70’s and 80’s, which included Jaguar X-Type and Land Rover Classic’s and the quirky Reliant Robin. That hands-on experience taught me that every vehicle, no matter how humble or grand, has a soul.